*Episode Sponsor – Brand Focus Coaching Program* In this week’s episode of the Brand Focus Podcast we speak with Mitch Duckler, managing partner of Full Surge, a marketing & brand strategy consultancy in Chicago, Illinois – and author of the newly released book The Indispensable Brand, on how to craft a brand strategy that moves your brand and business from being indistinguishable to indispensable.

Resources Mentioned:

  • (Sponsor) Brand Focus Coaching Program: Sign-up today Fast-track your personal brand development and position yourself as an authority in your category with Cultural Sync’s Brand Focus® Coaching Program
  • The Indispensable Brand
  • Book: Brand Relevance: Making Competitors Irrelevant, by David Aaker>> Grab Book Here
  • Book: Brand Leadership: Building Assets In an Information Economy, by David Aaker >> Grab Book Here

Guest Info:

 

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